The word ‘app’ has become a commonly used word now with mobile applications being used in almost every sphere of life now. These engaging mobile apps may be a distraction at workplace or can be helpful and even life-changing.
However, some of these can be used for increasing productivity of various businesses and employees at work. Research has shown that increased adoption of mobile apps has been found to boost employee productivity, efficiency, workflow, and satisfaction.
Mobility has now become a powerful strategy for business and so cannot be ignored. However, correct apps need to be used to achieve this effect.
Why is responsive intranet/extranet no longer the best choice?
The needs and mobile habits of the users have changed. Users are now very less likely to visit a website by typing the web address if a mobile app exists for the site, blog, or portal. People are going for digital brands these days that have translated to apps or subscriptions.
Though website designs are responsive, they are slow and cumbersome and get the job only half done. Moreover, typing web addresses on mobile and navigating between tabs is weird and doesn’t create a smooth web experience on mobile as it is on our desktop PCs.
Most stakeholders and employees of businesses are working and reading on the move. Web pages have proven to be too static content in this new context. In fact, a lot of effort is needed to find and visit these pages, unlike apps which send push notifications and pop-ups on subscription.
In the present area of emerging artificial intelligence and push-based mobile paradigm, the content reaches out to find the users based on their needs and navigation history.
Thus, organisations and businesses need to adopt mobile workplace native apps with their own branded app for employee engagement, on-boarding, HR operations, and internal communications.
What are the benefits of employee app in the mobile workplace?
Before making the shift to mobile apps for boosting employee performance, you should be aware of the advantages of this.
Effective knowledge sharing
A mobile app allows exchange of enticing news alerts and blogs, articles, wikis, etc. much easier on the go. Interactive feedback, gamification, great visual rhythm, and the easy search function is not only innovative but also fosters knowledge sharing and a true culture of feedback in an organization.
On time access from anywhere
Employees and stakeholders alike prefer mobile apps over the browser-based search-and-scroll. The mobile app helps gain instant access to reports and dashboard by logging in from anywhere, anytime. This effectively speeds up different operations from remote places and helps perform the necessary actions in a timely manner.
Employees can work remotely and in a more flexible manner as they can access the organizational data from any location. This includes customer data, inventory information, and a lot more that is needed to carry out their routine operations.
The increased flexibility and mobility can enhance employee engagement effectively as employees have the satisfaction of fulfilling their personal commitments and work when they are the most productive at it.
Meeting, discussions, brainstorming sessions, etc. can be conducted within your mobile app, thus, saving the costs spent on organising these events and increasing the mobile adoption rates drastically.
Promotes collaboration and enhances productivity
The workspace mobile app provides a digital workspace within the organization. This enables the creation, management, and distribution of information amongst the employees and management, thereby streamlining the internal business processes and encouraging collaboration.
This also enhances productivity as a mobile workplace built helps employees improve facilities and asset management, HR and internal communication, and training and development activities.
The stakeholders can provide the option for a more interactive two-way talk with the employees rather than just talking down to them through this workspace app.
They can utilize these apps for encouraging and supporting open dialogues. They can share employee-created content and social interactions while securing customizable group chats.
Business branded app
By creating your own mobile application, you can make your logo enter the App Store or Play Store and promote your brand with an employee-centric approach to work. This also helps integrate the objectives of the company in the daily routines of the employees.
Fully responsive to all channels of the organization
A fully responsive counterpart for the browser can be included with the mobile app for easily integrating the content system, HR tools, and other software.
Improves operation with the aid of tools included
Different tools may be incorporated in the app for different operations, such as the performance management tools, which can enable easy, regular, and timely appraisals, checkpoints, and other performance-based HR functions to help in the smooth and effective running of the organization.
What are the considerations when switching to mobile apps for improving employee productivity?
You may be eager to switch to mobile apps but to get the maximum benefit out of this, you need to consider the following things to get your employees on board:
Create a policy for the effective use of a mobile app
A clear and transparent policy needs to be well in place in the organisation before introducing a new mobile app or technology. This helps the employees understand how they should use the mobile app in the workplace.
A good policy gives all information such as the permitted and prohibited activities, supported platforms, restricted apps and settings, the course of action in case the device is lost or damaged.
Permit access to the relevant mobile apps
Try to strike a balance between ease of functionality and data security and provide the right services and apps to the employees. Since all workplace tools are not available freely, provide them with those that they need to do their jobs effectively.
Implement updated technologies without shifting focus from the employee’s needs
As mobile technology is advancing very rapidly, you should not get caught up in the thrill of implementing recent technologies just for the sake of it, rather you need to weigh its importance and need while staying focused on the needs of your employees. Analytics can help you get an accurate picture here.
Plan out ways to improve internal communications using these mobile apps
Communication between stakeholders and employees can be revolutionized with mobile apps as they host a wealth of data and employees can access information from anywhere, thus favouring communication technologies like emails, sending communications, receiving notifications, and distributing relevant information.
As mobile technology has become an integral part of our everyday life, it is by default an essential component of our organisation as well. However, a more organized approach is needed in case of workplace mobile apps to increase the overall productivity of the employees.
A few apps like Skype and slack can help you to get started with, but by investing effort and time, a native mobile app of your organization can reap the benefits of productive and happy employees.